CWNews
La Traviata from CAO Makes Early Debut
Just ahead of the cigar business' major trade show, the IPCPR, CAO of Nashville, Tennessee have announced the release their newest brand.New CAO cigar hearkens back to pre-nationalization Cuba.
Nashville, July 29, 2009:
CAO, through this press release, announced today that it will debut its CAO La Traviata cigar brand at the IPCPR 77th Annual Convention and International Trade Show in New Orleans August 8-12. The IPCPR (International Premium Cigar and Pipe Retailers' Association) is the cigar business' most important trade show and exhibition.
This new brand, like many, hearkens back into the fondly-remembered lore of Cuban cigar history. The La Traviata brand began its life at the turn of the 20th Century in Cuba or, more precisely, in the Tabacalera Cubana, Agramonte no. 106, in Havana. Over 100 years later, CAO has resurrected the La Traviata name, abiding closely to its original Cuban roots in presentation and taste. CAO La Traviata is a full-bodied, full-flavored cigar that combines an Ecuadorian Habano wrapper with a Cameroon binder and incorporates two different ligero filler tobaccos from the Pueblo Nuevo farm in Nicaragua and the Dominican Republic.
“The inspiration for La Traviata came from smoking numerous classic Cuban cigars,” said CAO President Tim Ozgener. “We wanted to create a cigar that appealed to sight, smell, and taste. The oily sheen of the Ecuadorian wrapper compels you to pick it up. The pre-light has a distinct pepper and leather nose. The flavor bombards the palate with intense, rich notes of cedar, anise, and leather, evolving along the way into a lush and creamy finish. We’ve also stayed true to the original La Traviata vista and artwork circa 1901-1904.”
Packaged in 24-count boxes, CAO La Traviata will be available in three shapes: Divino (5" x 50), Radiante (6" x 52), and Intrépido (7" x 54), and will have a suggested retail price range of $4.95 to $5.75 per cigar.